Which license to choose?

[Chuck Swiger]

On Feb 26, 2010, at 9:48 AM, Ben Tilly wrote:
>> There's that.  But note this requirement in 3- and 4-clause BSD licenses:
>> 
>>        Neither the name of the <organization> nor the names of its
>>        contributors may be used to endorse or promote products derived
>>        from this software without specific prior written permission.
> 
> As a curious non-lawyer I'd be curious to know how much legal force
> this phrase has in the USA and why.


See: http://www.ftc.gov/os/2009/10/091005revisedendorsementguides.pdf

Regards,
-- 
-Chuck